About Everyday Bias

everyday_bias4.inddIf you are human,
you are biased.

From this fundamental truth, diversity expert Howard J. Ross explores the unconscious biases we each carry within us. Everyday Bias: Identifying and Navigating Unconscious Judgments in Our Daily Lives examines how these biases inform every decision we make on a daily basis, from professional decisions about hiring or firing to everyday decisions like where to go out to eat. Far from simply being malicious prejudgments of others, biases define what kind of decision makers we become in the workplace, in the classroom, at the ballot box, and in our relationships with others.

Ross helps readers understand how to overcome and identify unconscious biases in their lives. He advocates strongly for the creation of more bias-conscious organizations in the belief that productivity, personal happiness, and social growth are possible if we first understand the widespread and powerful nature of the biases we don’t even realize we have. Incorporating anecdotes from today’s headlines alongside case studies from more than thirty years as a diversity consultant, Ross shows us how deeply rooted and relevant the discussions surrounding unconscious bias remain today.